Hi, I'm Ghaith Akkad

Best App UX Design Award 2016

Web Design Awards Judge

UI/UX Design Manager

over 17 years of experience

About Me

An award-winning UI/UX Design Manager with over 17 years of experience.

  • Known for leading multidisciplinary teams in delivering products that surpass user expectations and drive business growth.
  • Boosting the conversion rate by 13% using tools like Google Optimize, Google Analytics, Hotjar, Adjust, and Adobe Target, to make data-informed design decisions.
  • Using tools like Figma, Sketch, and Adobe Creative Suite to create user centered design solutions.


2017 - Present

UI/UX Design Manager

Etisalat - Dubai, United Arab Emirates

  • Adopt a data-driven methodology by leveraging expertise in Google Optimize, Google Analytics, Hotjar, Adjust, and Adobe Target, driving A/B testing experiments for web and mobile apps, resulting in a 13% boost in conversion rate.
  • Spearheaded efforts to develop experience standardization strategy across all platforms by closely collaborating with eight IT teams, resulting in optimization of UX through usability testing, design system, and design support for over 15 systems, leading to a 20% increase in customer satisfaction.
  • Initiated and led successful strategies that reduced customer waiting time by 75%.
  • Implemented process improvements decreasing the Average Handle Time (AHT) of the CRM system by 65%.
2015 - 2017

Senior UI/UX Designer

Advance Digital Media - Abu Dhabi, United Arab Emirates

  • Spearheaded the gathering of requirements, conducted user research, and crafted user-centered solutions resulting in a 50% increase in user satisfaction and a 40% reduction in user errors.
  • Translated designs into HTML code, optimizing website performance and reducing page load time by 20%.
  • Merged 7 different platforms into a single, cohesive platform within only two months.
2011 - 2015

UI/UX Design Lead

Picasso Interactive - Abu Dhabi, United Arab Emirates

  • Led the design team to generate innovative ideas and solutions while staying ahead of the latest technologies.
  • Recognized with 'Best UX Design in Dubai 2016' award for www.showtimes.ae.
  • Launched augmented reality applications in Dubai, improving customer retention by 30%.
2008 - 2011

Web Designer & Developer

Awal Solutions - Aleppo, Syria

  • Designed and developed engaging websites for GCC clients, enhancing user experience and client satisfaction.
2003 - 2008

Flash & Web Designer & Developer

Data CD - Aleppo, Syria

  • Designed and developed interactive websites and company presentations using Flash applications.
  • Created of the first 360 virtual tours in the region using Flash and Photoshop.



Agile team management
  • Jira
  • Bitrix24
  • Asana
UI/UX Design
  • User Experience (UX)
  • User Interface Design
  • User Experience Design (UED)
  • Interaction Design
  • Product Design
UI/UX Design Tools
  • Figma
  • Adobe XD
  • Sketch
  • InVisionApp
  • Zeplin
  • Adobe Illustrator
  • Adobe Photoshop
UX Research
  • Google Optimize
  • Google Analytics
  • Hotjar
  • Adjust
  • Adobe Target
UI Development
  • HTML 5
  • Cascading Style Sheets (CSS)
  • jQuery
  • JavaScript
JS frameworks
  • Angular


Aleppo University

Computer Science and Engineering - Software Engineering Department.

Tishreen University

Institute of Computer Engineering

Have Question?

Contact Me Now

Damac Hills 2, Dubai, United Arab Emirates